Customer Service as a competitive advantage
In conversations with clients I’m often asked for ways in which a business might differentiate itself from the competition. I nearly always say avoid competing solely on price because you’ll enter a race…
Ready for the new Facebook Page layout? Sorry, no more Fangates.
At the start of the year, Facebook rolled out it’s new Timelines layout for user accounts with a lot of positive feedback indeed. Now it’s the turn of Pages to get a design…
Life in Verbose Mode
It’s a bit of a geeky analogy, I admit, but I like the idea of social media switching our daily lives from very closed reporting / no continuous written output, to verbose mode….
Responsive Writing with Twitter
If your business uses content marketing as part of your strategy to increase traffic through organic search, then let me ask you a question – what defines what you write about? Maybe you…
How Twitter can help your business Take Off!
Twitter is great for finding new ideas, opportunities, information, services, and products. When I first joined twitter, I would spend hours just reading other people’s tweets, getting advice from high-profile bloggers, seeing what…
Interview with Ross from Nixon McInnes – using Social Media for self-promoting artists
My interview with Ross from Nixon McInnes has just been published on Curator today. Take a look if you get a moment, he raises some really interesting ideas about the social landscape.
Better social workflow through RSS
Here’s a really quick tip for a nice way to build a nice little social media workflow using, of all things, RSS. If you haven’t noticed it yet, it’s not really enough to…





